As we enter the last full month of summer, August brings a unique blend of sunshine, relaxation, and a host of holidays perfect for celebrating on social media. Whether you’re managing a personal brand, a business, or a non-profit organization, recognizing and celebrating these holidays can significantly boost your online presence and engagement. Here’s why:

  • Building Community and Engagement

Celebrating holidays on social media is an excellent way to connect with your audience personally. People love to share their experiences, memories, and traditions related to various holidays. By posting about these occasions, you create an opportunity for your audience to engage with your content through comments, shares, and likes. For instance, posts about National Friendship Day (celebrated on the first Sunday of August) can prompt your followers to tag friends and share stories, increasing your post’s reach and engagement.

  • Enhancing Brand Personality

Social media holidays allow you to showcase the human side of your brand. By celebrating fun and quirky holidays, like National Watermelon Day (August 3rd) or National Dog Day (August 26th), you can add a playful and relatable touch to your online persona. This helps build a stronger connection with your audience, making your brand more memorable and approachable.

  • Boosting Content Variety

Keeping your social media content fresh and varied can be challenging. Holidays provide ready-made themes for content creation, helping you maintain a dynamic and engaging feed. The possibilities are endless, from infographics and videos to user-generated content and contests. For example, you could run a photo contest asking your followers to share their best summer vacation pictures on World Photo Day (August 19th), offering a prize for the best submission.

  • Increasing Brand Visibility

When you join in on popular holiday conversations, you increase the chances of your content being seen by a broader audience. Hashtags associated with holidays tend to trend on social media platforms, and by using them, you can tap into a larger community. This is particularly effective on platforms like Instagram and Twitter. For instance, using #NationalRelaxationDay (August 15th) can help your content appear in searches and trend lists, attracting new followers to your profile.

  • Driving Traffic and Sales

For businesses, holidays are perfect opportunities to promote special offers, sales, or themed products. You can create a sense of urgency and relevance by aligning your promotions with holidays. For example, a back-to-school sale in early August can be tied to holidays like National Book Lovers Day (August 9th), encouraging parents and students to shop for supplies. This not only drives traffic to your website but also boosts sales.

  • Supporting Relevant Causes

Many August holidays focus on critical social causes. Celebrating these on social media allows you to highlight your brand’s values and support for various issues. For instance, International Youth Day (August 12th) can be a day to promote educational content or initiatives related to youth empowerment. This enhances your brand’s reputation and fosters a sense of social responsibility among your audience.

How to Make the Most of August Holidays on Social Media

  • Plan: Create a content calendar for August, mapping out which holidays you want to celebrate and the type of content you’ll create for each.
  • Be Authentic: Ensure that the holidays you celebrate align with your brand’s values and message.
  • Engage Your Audience: Encourage your followers to participate in holiday-themed contests, polls, and discussions.
  • Use Hashtags: Leverage popular holiday hashtags to increase the visibility of your posts.
  • Collaborate: Partner with influencers or other brands to amplify your holiday campaigns.

Celebrating August holidays on social media is not just about following trends; it’s about creating meaningful connections, showcasing your brand’s personality, and engaging with your audience in fun and impactful ways. By strategically incorporating holiday celebrations into your social media strategy, you can enhance your online presence, foster community, and drive business growth. So, get creative and start planning your August holiday content today! At Red Glasses Marketing House, we’re here to help you stand out. Claim your FREE sample of the August Social Media Calendar and receive 10 FREE posts to add flair to your August posts. Let’s turn this month into a truly unforgettable one!

social media Calming System August holidays

August Monthly Holidays

  • American Adventures Month
  • American Artists Appreciation Month
  • Arrr-gust: International Pirate Month
  • Black Business Month
  • Boomers Making A Difference Month
  • Children’s Eye Health and Safety Month
  • Get ready for Kindergarten Month
  • Happiness Happens Month
  • MedicAlert Awareness Month
  • Motorsports Awareness Month
  • National Back to School Month
  • National Breastfeeding Month
  • National Catfish Month
  • National Child Support Awareness Month
  • National Crayon Collection Month
  • National Dog Month
  • National Eye Exam Month
  • National Family Fun Month
  • National Goat Cheese Month
  • National Golf Month
  • National Hair Loss Awareness Month
  • National Immunization Awareness Month
  • National Panini Month
  • National Peach Month
  • National Sandwich Month
  • National SMA (Spinal Muscular Atrophy) Awareness Month
  • National Traffic Awareness Month
  • National Truancy Prevention Month
  • National Water Quality Month
  • National Wellness Month
  • National Win With Civility Month
  • Neurosurgery Awareness Month
  • Psoriasis Awareness Month
  • Romance Awareness Month
  • What Will Be Your Legacy Month

social media Calming System August holidays National Back To School Month

August Special Weeks

  • August 1 – 7, National Minority Donor Awareness Week
  • August 1 – 7, International Clown Week
  • August 2 – 8, Single Working Women’s Week
  • August 1 – 7, World Breastfeeding Week
  • August 5 – 11, National Simplify Your Life Week
  • August 4 – 10, Exercise with Your Child Week
  • August 4 – 10, International Assistance Dog Week
  • August 4 – 10, National Farmers Market Week
  • August 4 – 10, Stop on Red Week
  • August 4 – 10, National Health Center Week
  • August 12 – 18, National Bargain Hunting Week
  • August 19-25, National Aviation Week
  • August 25 – 31, Be Kind To Humankind Week
  • August 24 – 25, International Bat Night

Daily August Holidays

  • 8/1        National Girlfriends Day
  • 8/1        National Minority Donor Awareness Day
  • 8/1        National Raspberry Cream Pie Day
  • 8/1        Respect for Parents Day
  • 8/1        Scout Scarf Day
  • 8/1        Spider-Man Day
  • 8/1        World Wide Web Day
  • 8/2        National Coloring Book Day
  • 8/2        National Ice Cream Sandwich Day
  • 8/2        International Beer Day
  • 8/3        Mead Day
  • 8/3        National Mustard Day
  • 8/3        National Watermelon Day
  • 8/3        National Disc Golf Day
  • 8/4        American Family Day
  • 8/4        Assistance Dog Day
  • 8/4        National Chocolate Chip Cookie Day
  • 8/4        National Coast Guard Birthday Day
  • 8/4        National White Wine Day
  • 8/4        Psychic Day
  • 8/4        Single Working Women’s Day
  • 8/4        Sister’s Day

social media Calming System August holidays National Chocolate Chip Day

  • 8/5        International Traffic Light Day
  • 8/5        National Oyster Day
  • 8/5        National Underwear Day
  • 8/5        National Work Like A Dog Day
  • 8/6        National Fresh Breath Day
  • 8/6        National Night Out
  • 8/6        National Root Beer Float Day
  • 8/6        National Wiggle Your Toes Day
  • 8/30     National Beach Party Day
  • 8/7        National Lighthouse Day
  • 8/7        National Raspberries N’ Cream Day
  • 8/7        Professional Speakers Day
  • 8/7        Purple Heart Day
  • 8/8        International Cat Day
  • 8/8        International Infinity Day
  • 8/8        National CBD Day
  • 8/8        National Dollar Day
  • 8/8        National Frozen Custard Day
  • 8/8        National Zucchini Day
  • 8/9        International Day of The World’s Indigenous People
  • 8/9        National Book Lovers Day
  • 8/9        National Rice Pudding Day
  • 8/10     National Bowling Day
  • 8/10     National Garage Sale Day
  • 8/10     National Lazy Day
  • 8/17     National Model Aviation Day
  • 8/10     National S’mores Day
  • 8/10     National Shapewear Day
  • 8/10     National Spoil Your Dog Day
  • 8/10     World Lion Day
  • 8/11     National Presidential Joke Day
  • 8/11     National Raspberry Bombe Day
  • 8/11     National Son and Daughter Day
  • 8/12     International Youth Day
  • 8/12     National Julienne Fries Day
  • 8/12     National Middle Child Day
  • 8/12     National Vinyl Record Day
  • 8/12     World Elephant Day
  • 8/13     International Left-Handers Day
  • 8/13     National Filet Mignon Day
  • 8/13     National Prosecco Day
  • 8/14     National Creamsicle Day
  • 8/14     National Financial Awareness Day
  • 8/14     National Navajo Code Talkers Day
  • 8/14     World Lizard Day
  • 8/15     National Leathercraft Day
  • 8/15     National Lemon Meringue Pie Day
  • 8/15     National Relaxation Day
  • 8/16     National Airborne Day
  • 8/16     National Men’s Grooming Day
  • 8/16     National Roller Coaster Day
  • 8/16     National Rum Day
  • 8/16     National Tell a Joke Day

social media Calming System August holidays National Roller Coaster Day

  • 8/17     Baby Boomers Recognition Day
  • 8/17     International Geocaching Day
  • 8/17     International Homeless Animals Day
  • 8/17     National Black Cat Appreciation Day
  • 8/17     National Nonprofit Day
  • 8/17     National Thrift Shop Day
  • 8/17     National Vanilla Custard Day
  • 8/18     Bad Poetry Day
  • 8/18     Helium Discovery Day
  • 8/18     National Couple’s Day
  • 8/18     National Fajita Day
  • 8/18     National Ice Cream Pie Day
  • 8/18     National Mail Order Catalog Day
  • 8/18     Serendipity Day
  • 8/19     International Bow Day
  • 8/19     International Orangutan Day
  • 8/19     National Aviation Day
  • 8/19     National Potato Day
  • 8/19     National Soft Ice Cream Day
  • 8/19     World Humanitarian Day
  • 8/19     World Photo Day
  • 8/19     Sandcastle and Sculpture Day
  • 8/20     National Chocolate Pecan Pie Day
  • 8/20     National Lemonade Day
  • 8/20     National Radio Day
  • 8/20     World Mosquito Day

social media Calming System August holidays World Mosquito Day

  • 8/21     National Brazilian Blowout Day
  • 8/21     National Senior Citizens Day
  • 8/21     National Spumoni Day
  • 8/22     Take Your Cat to the Vet Day
  • 8/22     Be An Angel Day
  • 8/22     National Pecan Torte Day
  • 8/22     National Tooth Fairy Day
  • 8/22     Never Bean Better Day
  • 8/22     World Plant Milk Day
  • 8/23     Cheap Flight Day
  • 8/23     International Day for the Remembrance of the Slave Trade & its Abolition
  • 8/23     National Ride The Wind Day
  • 8/23     National Sponge Cake Day
  • 8/24     International Strange Music Day
  • 8/24     National Knife Day
  • 8/24     National Peach Pie Day
  • 8/24     National Waffle Day
  • 8/24     Pluto Demoted Day
  • 8/25     National Banana Split Day
  • 8/25     National Kiss and Make Up Day
  • 8/25     National Park Service Founders Day
  • 8/25     National Second-hand Wardrobe Day
  • 8/25     National Whiskey Sour Day
  • 8/26     National Cherry Popsicle Day
  • 8/26     International Dog Day
  • 8/26     National Toilet Paper Day
  • 8/26     National WebMistress Day
  • 8/26     National Women’s Equality Day
  • 8/27     National Just Because Day
  • 8/27     National Pots De Creme Day
  • 8/28     Crackers Over The Keyboard Day
  • 8/28     National Bow Tie Day
  • 8/28     National Cherry Turnovers Day
  • 8/28     National Power Rangers Day
  • 8/28     National Red Wine Day
  • 8/28     Rainbow Bridge Remembrance Day
  • 8/29     Individual Rights Day
  • 8/29     International Day Against Nuclear Tests
  • 8/29     More Herbs, Less Salt Day
  • 8/29     National Chop Suey Day
  • 8/29     National Lemon Juice Day
  • 8/30     Frankenstein Day
  • 8/30     International Whale Shark Day
  • 8/30     National Beach Day
  • 8/30     National College Colors Day
  • 8/30     National Grief Awareness Day
  • 8/30     National Holistic Pet Day
  • 8/30     National Toasted Marshmallow Day

social media Calming System August holidays International Whale Shark Day

  • 8/31     Franchise Appreciation Day
  • 8/31     International Bacon Day
  • 8/31     International Overdose Awareness Day
  • 8/31     Love Litigating Lawyers Day
  • 8/31     National Eat Outside Day
  • 8/31     National Matchmaker Day
  • 8/31     National Trail Mix Day

General August Hashtags

  • #AugustVibes
  • #HelloAugust
  • #AugustAdventures
  • #AugustDays
  • #AugustFeels
  • #SummerInAugust
  • #GoodbyeSummer
  • #AugustMemories
  • #August2024

Seasonal Hashtags

  • #EndOfSummer
  • #SummerNights
  • #SummerFun
  • #LastDaysOfSummer
  • #SummerHeat
  • #AugustSun

Event-Specific Hashtags

  • #BackToSchool
  • #NationalGirlfriendsDay (August 1)
  • #InternationalBeerDay (First Friday of August)
  • #FriendshipDay (First Sunday of August)
  • #NationalRelaxationDay (August 15)
  • #NationalDogDay (August 26)
  • #WorldPhotoDay (August 19)

Travel and Adventure Hashtags

  • #AugustTravel
  • #AugustGetaway
  • #AugustRoadTrip
  • #ExploreAugust
  • #AugustAdventures

Motivational and Inspirational Hashtags

  • #AugustGoals
  • #AugustMindset
  • #AugustChallenge
  • #NewMonthNewGoals

Nature and Outdoors Hashtags

  • #AugustNature
  • #AugustOutdoors
  • #AugustInTheWild
  • #NatureInAugust

Lifestyle and Wellness Hashtags

  • #HealthyAugust
  • #AugustWellness
  • #AugustFitness
  • #AugustSelfCare

Food and Drink Hashtags

  • #AugustEats
  • #AugustRecipes
  • #AugustBBQ
  • #SummerDrinks

Feel free to mix and match these hashtags based on your content and audience!

Finding the ideal number of hashtags for each social platform can significantly boost your engagement. Tailoring your hashtag strategy to each platform’s unique dynamics is essential for maximizing reach and interaction with your audience. Here are some recommendations:

  • X/Twitter: 1 – 2 hashtags
  • Instagram: 3 – 5 hashtags
  • Facebook: 2 – 3 hashtags
  • YouTube: 3 – 5 hashtags
  • LinkedIn: 1 – 5 hashtags
  • Pinterest: 2 – 5 hashtags
  • TikTok: 3 – 5 hashtags
  • Use location-based hashtags, like # StCharlesMO. These hashtags could help make your content visible to local people and boost engagement.

The CALMING Social Media Method

We created the CALMING Social Media Method to help you save time and reduce stress while planning your content. This guide walks you through a structured approach to content planning. It covers essential aspects such as content themes and engagement strategies, making it easier to maintain a consistent and effective social media presence.

For those looking to take their social media game to the next level, we invite you to sign up to the Red Glasses Monthly Social Media Program. Our program provides tailored content that focuses on your industry, ensuring your brand stands out, engages your audience, and achieves your marketing goals.

Boost Your July Social Media with Red Glasses Marketing House!

August is brimming with opportunities to enhance your social media presence. By leveraging our FREE August Social Media Calendar, 10 FREE posts, utilizing relevant hashtags, and following the CALMING Social Media Method, you can create engaging and impactful content. Don’t forget to subscribe to our newsletter to stay updated with upcoming holiday posts. Let’s make your July content shine brighter than ever before!