by Kimberly Rupert | Sep 28, 2026
A bookkeeper I work with lost access to her business Facebook page for eleven days last year. No warning, no clear reason, just a locked account and a support ticket that sat unanswered. Her email list never noticed. She kept sending, kept connecting, kept showing up...
by Kimberly Rupert | Aug 10, 2026
Wednesday mornings are one of my favorite parts of the week. Not because it’s the middle of the week. Not because I have a perfectly planned schedule. It’s because it’s newsletter day. Every Wednesday, I sit down with a cup of coffee and ask myself...
by Kimberly Rupert | Jul 27, 2026
There are two kinds of business owners. The first sits down to write an email and immediately starts typing. The second opens a blank screen… stares at it for ten minutes… closes the laptop… and tells themselves they’ll try again next week. If...
by Kimberly Rupert | Jul 6, 2026
Wondering how to stay visible in your business during the summer without spending all day online? You’re not alone. Summer has a way of changing everything. Schedules shift, vacations pop up, kids are home, and the routines that worked earlier in the year...
by Kimberly Rupert | Jun 8, 2026
Let’s talk about the part of marketing that makes most people uncomfortable. Selling. Not because you don’t believe in what you offer. Not because you don’t want clients. But because you don’t want to feel pushy. I’m where there with you! So instead, you: hold...
by Kimberly Rupert | May 4, 2026
Let me say something that might shift how you look at your marketing. Your content isn’t supposed to make the sale. I know… that probably goes against everything you’ve been told. But if you’re relying on your social media posts to convert someone into a client,...